Hugh MacLeod’s book “Ignore Everybody” is a creative manifesto for anyone seeking to pursue their passions and find success in their chosen field. In this book, MacLeod offers advice and insights based on his own experiences as a cartoonist, blogger, and marketer.

1. The Importance of Creativity

MacLeod argues that creativity is a crucial element of success in any field, and that everyone has the potential to be creative in their own unique way.

2. The Perils of Conformity

According to MacLeod, one of the biggest obstacles to creativity and success is the pressure to conform to societal norms and expectations. He urges readers to ignore the naysayers and pursue their own vision.

3. Embracing Failure

MacLeod emphasizes the importance of taking risks and being willing to fail in order to learn and grow. He suggests that failure can be a valuable learning experience and should not be feared.

4. Cultivating Your Own Voice

MacLeod encourages readers to find their own unique voice and to express themselves authentically, rather than trying to emulate others or cater to popular tastes.

5. The Role of Discipline

While creativity is important, MacLeod emphasizes the importance of discipline and hard work in order to achieve success. He suggests that creativity and discipline are not mutually exclusive, and that both are necessary for success.

Overall, “Ignore Everybody” is a motivational and practical guide for anyone seeking to pursue their passions and achieve success on their own terms. MacLeod’s insights and advice are based on his own experiences as a creative entrepreneur, and are applicable to anyone looking to carve out their own path in life.